Salesman redirects to here. For the 1969 movie, see Salesman (1969 movie).

Sales, or the activity of selling, forms an integral part of commercial activity. Mastering sales is considered by many as some sort of persuading "art". On the contrary, the methodological approach of selling refers to it as a systematic process of repetitive and measurable milestones, by which a salesperson relate his offering enabling the buyer to visualize how to achieve his goal in an economic way.

`Selling' has long suffered from a tarnished image. It is,indeed, true that dubious selling practices may occasionally result in a sale if the customer is particularly gullible. But it is arguable that, even then, only good marketing (which encompasses a far wider range of skills, with an almost diametrically opposed motivation) 'will lead the customer to buy again from the same company '. Organizations seldom profit from single purchases made by first-time customers. Normally they rely on repeat business to generate the profit that they need.//futureobservatory.dyndns.org/5430.htm