Gourt > Regional > Europe > Germany > Business and Economy > Advertising and Marketing
Definitions
Marketing, as suggested by the American Marketing Association, is "an organizational function and a set of processes for creating, communicating and delivering value to customers and for managing customer relationships in ways that benefit the organization and its stakeholders".*
Another definition, perhaps simpler and more universal, is this: "Marketing is the ongoing process of moving people closer to making a decision to purchase, use, follow...or conform to someone else's products, services or values. Simply, if it doesn't facilitate a "sale" then it's not marketing."*
More on [ Marketing ]
Tisdale: 'I do not fancy Efron'
Fri, 10 Oct 2008 17:37:54 -0000
While investigating an attempt on the life of a prosecutor married to a defense attorney , Goren decides to keep a secret from Carver.
Microscope shows first hours of developing embryo
Fri, 10 Oct 2008 13:20:00 -0000
A new high-powered microscope has allowed scientists to watch a zebrafish develop from a single cell into an embryo with a beating heart, the first time this has been possible in vertebrates, researchers said ...
European court rejects German group's claims for property restitution
Fri, 10 Oct 2008 08:43:50 -0000
A European court on Thursday threw out a restitution claim by Germans expelled at the end of the Second World War from what is now Poland, in a decision welcomed by the leaders of both countries.
Bush discusses crisis with Merkel, Lula
Fri, 10 Oct 2008 04:11:18 -0000
WASHINGTON: US President George W. Bush on Wednesday discussed efforts to stem the worldwide financial crisis with German Chancellor Angela Merkel and Brazil's President Luiz Inacio Lula da Silva, the White ...
Daimler bucks job cull trend
Thu, 09 Oct 2008 23:31:35 -0000
AUTO maker Daimler AG said yesterday it planned to add more than 1,000 jobs around the world next year despite the world financial crisis.
German doing well after double arm transplant
Thu, 09 Oct 2008 18:54:19 -0000
A German farmer who received the world's first complete double arm transplant said Wednesday that incredulity gave way to joy when he woke from surgery to discover he had arms again.
Marketing Consulting GmbH - Marketing, events and online marketing company. References and examples of projects.
Meta Description: [ Bright Heads ]
Seidel PR - Owner-managed PR agency located in Gaggenau, Southern Germany. Works particularly with medium-sized businesses.
Meta Description: [ Informationen für mittelständische Unternehmen zum Thema Presse- und Öffentlichkeitsarbeit von Seidel & Seidel Public Relations. ]
Brooke-Lynn Promotion - Radio and press promotion for all over Europe as well as band management. Not a booking agency.
Meta Description: [ Brooke-Lynn Promotion ist die deutsche Promotionagentur von Reality Entertainment und die offizielle deutsche Vertretung des Sweden Rock Festivals. ]
CEBUS Software AG - marketing software vendor and application and marketing service provider. With description of software and service features.
Meta Description: [ Consumer and Business Mailing Lists for Europe: Up to date, individual selections, also with mail-ing service. Germany, Italy, Switzerland, Austria
]
Michael Richter MBA - International marketing and sales consultant.
Meta Description: [ Internationales Marketing, Vertrieb, international, Verkauf, Internationale Marketing-Beratung, Vertriebsberatung, Aussenwirtschaft, Betreuung, Exportmarketing ]
Skopos Market Research Institute - Cologne. Internationally operating market research company specialized in online market research.
Meta Description: [ SKOPOS Institut für Markt- und Kommunikationsforschung ]
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